Founder's Story

Urban hustler by day and an upside-down [yoga] warrior by night, Finix founder Leonard began his journey out of frustration with the consistently limited options in menswear, especially in athleisure. His mission? To create a versatile line of clothing with a unique sense of style that doesn't compromise on comfort or practicality perfectly reflecting his dynamic, active and social lifestyle, and those who share it.

Finix designs are deeply inspired by Leonard's experiences and way of life, drawing from his background as a former dancer, his love for music and the arts, and his personal commitment to yoga and wellness. His extensive travels, along with his time living in Japan and his Singaporean Chinese Peranakan heritage, also play a crucial role in shaping his creations. As Leonard's life evolves, so do his designs, ensuring that the brand constantly remains fresh and ever-changing.

Leonard's vision for Finix is to empower wearers to express themselves authentically through the brand. By adopting a [gender] fluid design approach, he offers customers the freedom and confidence to dress in a way that resonates with their personal style, free from societal labels and constraints.

A fusion of the words 'Infinite' and 'Phoenix,' Finix symbolises the endless abundance of the Universe and the tenacity of the human spirit, embodying strength, perseverance and the natural flow of life.